BEGIN:VCALENDAR
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//Sched.org Web 2.0 Expo 2008//EN
VERSION:2.0
BEGIN:VEVENT
DTSTART:20080424T090000
DTEND:20080424T091000
SUMMARY:Welcome and Morning Keynotes
DESCRIPTION:Welcome
CATEGORIES:KEYNOTE
LOCATION:Moscone West\, Ballroom - 3rd Level\, San Francisco\, CA
SEQUENCE:0
UID:b4a0f84456cbc7106385aa9801591675@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/3448
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T091000
DTEND:20080424T094000
SUMMARY:A Conversation with Marc Andreessen
DESCRIPTION:More information coming soon
CATEGORIES:KEYNOTE
LOCATION:Moscone West\, Ballroom - 3rd Level\, San Francisco\, CA
SEQUENCE:0
UID:87e814b46b755f9c9d68bc939e1084c0@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/2617
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T094000
DTEND:20080424T095000
SUMMARY:The Future of the Internet - And How to Stop It
DESCRIPTION:More information coming soon
CATEGORIES:KEYNOTE
LOCATION:Moscone West\, Ballroom - 3rd Level\, San Francisco\, CA
SEQUENCE:0
UID:87970b9cf56b383e30eb2cc402e2aec1@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/3327
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T095000
DTEND:20080424T100000
SUMMARY:Opening the Mobile Web
DESCRIPTION:Keynote
CATEGORIES:KEYNOTE
LOCATION:Moscone West\, Ballroom - 3rd Level\, San Francisco\, CA
SEQUENCE:0
UID:1c4aab94c4b5b76e1ec937b03d7edf1a@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/3622
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T100000
DTEND:20080424T101500
SUMMARY:Yahoo! and Open Platforms
DESCRIPTION:Keynote
CATEGORIES:KEYNOTE
LOCATION:Moscone West\, Ballroom - 3rd Level\, San Francisco\, CA
SEQUENCE:0
UID:5f7f26a22d4a040fb84e7672345d7178@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/3623
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T110000
DTEND:20080424T115000
SUMMARY:Facebook Marketing: Best Practices
DESCRIPTION:Learn from this panel of deployment experts as they discuss strategy and tactics for successful marketing on Facebook. Panel topics to include flyers\, advertising\, groups\, sponsored groups\, fan pages\, widgets\, and Beacon.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2009\, San Francisco\, CA
SEQUENCE:0
UID:be4b39307704d35a63c78d3deaff39d5@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/2270
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T133000
DTEND:20080424T142000
SUMMARY:Web 2.0 Product Management: Optimizing Metrics and Viral Growth
DESCRIPTION:Want to be a Product Management Jedi? Web 2.0 product managers need to master new skills to achieve success. Products with a viral nature cause the product and the marketing of the product to be closely coupled. Come learn best practices in Web 2.0 Product Management.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2010\, San Francisco\, CA
SEQUENCE:0
UID:4397c066ceb8df73ab43b72659b8254d@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/2269
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T133000
DTEND:20080424T142000
SUMMARY:Web 2.0: Fabulously Useful and Confusing
DESCRIPTION:What happens when average consumers use Web 2.0 sites to share and find and communicate? This will be a presentation of Web 2.0 user research and live consumer interviews demonstrating good\, bad\, and ugly.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2003\, San Francisco\, CA
SEQUENCE:0
UID:d08d12e6055c1630590f79c30bfe096f@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/735
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T144000
DTEND:20080424T153000
SUMMARY:The Next Generation of Tagging: Searching and Discovering a Better User Experience
DESCRIPTION:Kakul Srivastava\, director of product management of the popular photo-sharing community Flickr\, will discuss enhancing the user experience through tagging and geotagging.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2006\, San Francisco\, CA
SEQUENCE:0
UID:e6cbfc64deeccb1e43c38c246ca51e54@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/603
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T144000
DTEND:20080424T153000
SUMMARY:Understanding Mobile: From Web 2.0 to World 2.0
DESCRIPTION:The mobile web is not just about accessing the Web from your phone-mobile phones that are location aware\, temporally situated\, and socially connected will transform our experience of the Web\, the world\, and ourselves.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2010\, San Francisco\, CA
SEQUENCE:0
UID:9f16c39f8486567d47b0f122fe1b6794@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/3406
END:VEVENT
BEGIN:VEVENT
DTSTART:20080424T155000
DTEND:20080424T164000
SUMMARY:Social Data: Collecting\, Mining\, and Using it in Your Applications
DESCRIPTION:Huge sets of data are generated every day by people using online applications and many techniques for analyzing and interpreting these datasets exist\, making it possible to use this data to draw new conclusions\, build predictive models\, and make web applications smarter.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2003\, San Francisco\, CA
SEQUENCE:0
UID:7f53c1d3060f052cfdaa7fc4944819c0@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/1758
END:VEVENT
BEGIN:VEVENT
DTSTART:20080425T110000
DTEND:20080425T115000
SUMMARY:Next-generation Mobile UI
DESCRIPTION:Explore a new era of mobile UI with industry pioneer Dr. Ben Bederson. Bederson will speak on how Human-Computer Interaction (HCI) research is reshaping how consumers interact with their mobile phones.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2003\, San Francisco\, CA
SEQUENCE:0
UID:d9accbecfa918f8552c356df50fdb064@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/557
END:VEVENT
BEGIN:VEVENT
DTSTART:20080425T133000
DTEND:20080425T142000
SUMMARY:Entering the World of Personal Analytics
DESCRIPTION:As users enter and then look beyond the world of user-generated content and Web 2.0\, they generate vast amounts of data. This discussion explores the possibilities\, learnings\, and likely future path of personal analytics: the analysis and management of personal data.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2010\, San Francisco\, CA
SEQUENCE:0
UID:d860dae401496bd37af6d86b35b6ea12@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/1894
END:VEVENT
BEGIN:VEVENT
DTSTART:20080425T133000
DTEND:20080425T142000
SUMMARY:Maximizing Conversions and Overall Campaign ROI
DESCRIPTION:This session will focus on the step-by-step strategies and tactics employed by MIVA Direct and Widemile\, which improved SEM spending efficiency by over 100% in less than 6 weeks.
CATEGORIES:PANEL
LOCATION:Moscone West\, 2009\, San Francisco\, CA
SEQUENCE:0
UID:4c02699e02f61458b9d9bcdb73123f62@kolya3.web2-sf08.sched.org
URL:http://en.oreilly.com/webexsf2008/public/schedule/detail/420
END:VEVENT
END:VCALENDAR